JOEY BADA$$ FEATURED IN NEW CALVIN KLEIN CAMPAIGN
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Reservoir-represented Brooklyn rapper Joey Bada$$ is featured in Calvin Klein’s new #MyCalvins global ad campaign, rolling out today. A spot from the campaign features two Joey cuts: “Hazeus View” from last year’s #1 Rap/Hip-Hop debut album B4.DA.$$, as well as part of a brand new untitled and unreleased track.
In addition to Joey, the Spring 2016 collection campaign features a diverse cast of cultural superstars like Justin Bieber, Kendall Jenner, Kendrick Lamar, Fetty Wap, and FKA Twigs, among others.
Joey took to social media to show his support for the campaign, posting a photo shot by celebrated photographer and filmmaker Tyrone Lebon.
Check out the first spot from the campaign below: