Reservoir Attends Grammy Week
Reservoir Media Management established a solid presence throughout the duration of Grammy week, with attendance at several different events including the MusiCares gala, BMI’s “How I Wrote That Song” panel, the annual SESAC Brunch, and of course, the stellar performance of N.A.R.S. recording artist, Luke James, at the B.E.T. Music Matters concert.
MusiCares is a charitable organization founded by the Recording Academy that gives health and medical assistance to musicians in need. The organization, which has been honoring musicians with a penchant for philanthropy for the past 22 years, hosted a tribute to Sir Paul McCartney at the Los Angeles Convention Center. The event is being recognized as one of the best in MusiCares history, and for good reason. We experienced a night of music legends performing songs from McCartney’s illustrious catalogue. Notable performances included Neil Young and Crazy Horse’s amazing performance of “I Saw Her Standing There,” which received a standing ovation; Foo Fighters giving their rock-and-roll rendition of “Jet,” Alison Krauss and Union Station’s acoustic interpretation of “No More Lonely Nights,” Alicia Keys’ emotional rendition of “Blackbird,” “Coldplay performing a moving acoustic version of “We Can Work It Out,” and Katy Perry encouraging audience participation with “Hey Jude.” There were more than 2,500 people in attendance, with entertainment industry heavyweights including Tom Hanks, Richard Branson, and Yoko Ono, among others--This spectacular evening was able to raise $6.5 million for MusiCares and its positive efforts.
President of EMI Music Publishing, “Big” Jon Platt, was honored at the 8th Annual Bryan-Michael Cox/SESAC Brunch for his many accomplishments in the music business. The event was a fitting tribute to one of the publishing industry’s greats.
BMI’s “How I Wrote That Song” panel was held at the historic Key Club, where we were enlightened by songwriters RZA, Joel and Benji Madden, Rev Run, DJ Khaled, and RedOne. They shared extensive advice on songwriting as well as some enlightening stories about how their hit songs were created.
Also at the Key Club, Reservoir got to experience the incredible talent of soul singer, Luke James. James is signed to Universal Records through Danja’s label imprint, N.A.R.S. His performance blew everyone away; we see big things on the horizon for this superstar in the making.
Though we experienced a great amount during the week, our highlight, undoubtedly, was spending time with Danja and his team to officially celebrate his inauguration into the Reservoir family of artists and songwriters.
It is safe to say that Reservoir had a fulfilling and successful Grammy week. We hope that we will have this amazing opportunity in the future, and we look forward to another musical year that is filled with creativity and talent (and songs from the Reservoir catalog!).
